No Layovers: Adidas director flies to University every week for class
Each Wednesday, Lecturer David Cho flies from his home in Portland, Oregon to Ann Arbor to teach his Thursday sport management course in the School of Kinesiology. A little over 24 hours later, he flies back to Portland Friday morning.
“What inspires me is my connection to this place,” Cho said. “I am a law school and business school grad, I met my wife here and I have such strong ties to the University that the opportunity to teach my first class at Michigan far outweighs the time and travel to get here. For me, I always thought that if I did have the opportunity to teach it would start at a smaller university or a less prestigious university. I never thought I would get my first opportunity at a place like Michigan.”
Cho earned a J.D./M.B.A. at the University of Michigan in 2006 after graduating from Harvard University with a bachelor’s degree in Biochemistry. Cho is currently the director of partnership activation and event retail at adidas America.
In this role, Cho manages a team that operates adidas retail programs outside of the approximately 200 traditional adidas retail stores. His team manages the NHL New York City store and partners with events including ComplexCon, the U.S. Open and the Boston Marathon. Cho felt teaching was a natural progression in his career and something he had always wanted to do. He even thought of a course and created a rough draft of a syllabus before he met with a University representative.
Read the full article on The Michigan Daily by Remy Farkas: