Skip to main content
  • Faculty & Staff Kintranet

Utility

  • Apply
  • Directory
  • For Employers
  • Giving
  • Spirit Store

Site Search

Home

Main navigation

  • Academics
  • Research
  • Admissions & Financial Aid
  • Student Services
  • News & Events
  • Alumni
  • About
  • Apply
  • Directory
  • For Employers
  • Giving
  • Spirit Store
  • Kintranet
Academics
Student in the library

Main navigation

  • Applied Exercise Science
    • Undergraduate
  • Athletic Training
    • Master's
  • Movement Science
    • Undergraduate
    • IONM Program
    • Honors Program
    • Master's
    • PhD
    • Physical Activity & Nutrition Certificate
  • Sport Management
    • Undergraduate
    • Master's
    • PhD
    • Student Groups
    • Advisory Board
    • Partners Program
    • Peer Facilitators
  • Winter-Start Programs
  • Global Engagement
  • Course Catalog
  • Jones Movement Scholars Program
Filter Courses

Program

AES (41)
AT (22)
KINESLGY (60)
KINSTUDY (4)
MOVESCI (101)
SM (69)

Level

Graduate (123)
Undergraduate (167)

Term

As Arranged (163)
Fall (197)
Spring (46)
Summer (45)
Winter (196)
Back to Course Catalog

SM 499

Course Info

Course Name
Strategy of Sport Organizations
Credit Hours
3
Term
As Arranged
Fall
Winter
Instructor
Heinze
Phelan
Shin
Laurenc
RO Name
Strat of Sport Orgs
Level
Undergraduate
Description

Strategy of Sport Organizations --- This is a capstone class for Sport Management students. This course will study the links between the organization, its strategy and environment. Students will be required to integrate knowledge gained in the core sport management curriculum, including required and elective courses focused on specific functional areas (accounting, finance, marketing, and statistics). This class synthesizes these functional areas to provide a total enterprise perspective on strategy. Students will apply course concepts to the analysis of client-based projects.

Prerequisites
Sport Management Major & Senior Standing
Component
LEC
UM logo
School of Kinesiology
830 N. University Ave.
Ann Arbor, MI 48109-1048
CAA HEP logo CAATE logo AKA logo

Menu

  • Intranet
  • Contact Us
  • Job Postings

Social

  • LinkedIn
  • Instagram
  • Facebook
  • X/Twitter
  • YouTube
  • Flickr

© 2025 The Regents of the University of Michigan

Site produced by Michigan Creative, a unit of the Office of the Vice President for Communications